Client: OvaScience / OvaTure
The Ask: Create a brand identity that uniquely speaks to the breakthrough science of OvaTure, yet seamlessly integrates with the existing OvaScience ecosystem of branding.
The Solution: Create logo options that referenced the spherical aesthetic found across other OvaScience assets, and develop a distinct font and color palette to distinguish the OvaTure identity. The end result is a logo mark that is feminine, modern and conveys growth.
Agency: W2O Group